Strength Report – The Art of Strength and Conditioning Coaching: Beyond the Sets and Reps (Part II)
by Mike GentryAssociate Athletic Director for Athletic Performance, Virginia Tech University

A program’s success is equally impacted by a coach’s ability to manage, motivate and lead athletes by training methodology. This philosophy, which has served as the foundation of my coaching career, aligns with wisdom shared as by a legendary strength and conditioning coach:
“It is usually not whether the program works or not, but whether the player works or not, that determines success.”
- Buddy Morris
(College and NFL strength and conditioning coach now at the Universit