What Reporters Really Want
by Richard Scott
I have a soft spot for football coaches. I respect them. I admire them. I still look at my favorite coaches with true appreciation for their time, commitment, energy, intensity and passion for the game, and the life lessons that came with being part of it. I empathize with the challenges they face, the hours they work, the fragile nature of their job security and the expectations they face from outsiders who understand very little about what they do. And I am a member of the media.S
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