Over the last year, American Football Monthly has evolved from a magazine that included regular features on coaching profiles to more specific articles on both strategy and x’s and o’s. This has been reflected not just in the subject matter published but also in a new section of the magazine, ‘The Drills Report.’ The change in philosophy has been a result of subscriber research; that is, the results of a number of detailed surveys by our marketing department attempting to find what you – the subscriber – would like to read about. As an direct result, we will be adding two more features to AFM in September – the Strength and Conditioning Report and The Speed Report – both as a result of reader surveys, In this issue, our traditional ‘Hot’ coaches issue, we are premiering two interactive features with our subscribers: ‘The Situation’ and ‘AFM Subscribers
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